Selling handmade goods can be a profitable small business model for a savvy entrepreneur. But where are the best places to sell your crafts? You can open your own store or start your own website, but there are plenty of other options for selling crafts to your target audience. You could even diversify and market your small business in multiple markets.
Should you sell handicrafts?
Selling handmade products can be a profitable business venture. Consumers frequently purchase handicrafts for pleasure and practical use, and many handmade items are gaining popularity. If you are considering starting a craft business, consider the following benefits:
- Profit margins – Many crafts require inexpensive materials, so they can be sold for a large profit.
- Independence – With an established craft business, entrepreneurs gain the independence that comes with being their own boss.
- home business – When you make handmade items and sell crafts online, you can start a successful small business from the comfort of your own home.
- Seasonal Business Opportunity – Have you always dreamed of taking half the year while remaining financially solid? Handmade items can be sold year-round, but they can also be sold on a seasonal basis, especially holiday-themed crafts.
- Simplicity – You may already have all the skills you need to start a successful craft business. With a small investment in supplies and materials, you can start making a profit with minimal effort.
Where can you sell handmade products?
Selling crafts can be a profitable and satisfying way to run a small business, whether you’re selling handmade items online or marketing crafts to local customers. Looking for the best places to sell your crafts? Consider the following options:
1. Farmers Markets
Customers visit farmers’ markets to buy more than locally grown produce. Vendors also sell all kinds of handmade items at these outdoor events, especially homemade jams, cookies, and other edible crafts.
2. Flea markets
Flea markets are held in virtually every community, and these local exchanges have a range of goods for sale, including any type of handmade item customers can imagine. Be sure to research each flea market to ensure you market your crafts to the right clientele.
3. Local craft fairs
You can often find craft fairs held in halls, schools, churches, and other community locations. As the name suggests, vendors set up stalls to sell a variety of handmade items at these popular events, and customers arrive ready to spend money on crafts.
4. Facebook Marketplace
If you or your business has a Facebook account, you can sell your handmade items on the social media platform’s online marketplace. It is completely free to post items for sale on Facebook Marketplace, and sellers have access to a massive embedded audience. You can also join relevant Facebook groups and post handmade items to sell to targeted audiences.
5. Your own store
Have you always dreamed of opening your own store? Whether it’s a retail store or a temporary pop-up store, you can sell your crafts from a physical location where you personally operate and attract customers from your local community.
6. Your own website
Art entrepreneurs who want to fully penetrate the e-commerce market can sell their craft products from their own websites. It’s simple to establish a custom domain and create a user-friendly website, which also gives entrepreneurs maximum control over their online marketing efforts.
7. Consignment Shops
When items are sold on consignment, a store owner agrees to present another seller’s products in exchange for a portion of the sales. Consignment stores can be an attractive option for craft sales since the crafter has access to a store at no cost unless a sale is taking place.
You can sell crafts online while marketing to local customers. Craigslist serves as a web-based classifieds community for buyers and sellers around the world. craigslist is free and has a large user base.
More places to market the products of your craft business
It’s so much easier to start selling handmade items with the many sales channels available to reach potential customers. Whether you plan to sell your crafts online through the many e-commerce sites or at a local store or festival, a skilled craftsperson can successfully market their craft business.
9. Handmade Artist Shop
Entrepreneurs can buy and sell handmade items directly to customers through the Handmade artists shop community. Artisans can sell their wares in a wide variety of categories, including art, candles, edibles, glass, and more. Memberships to become a Handmade Artists Shop seller start at just $5 per month, with no signup or other fees.
The popular social media platform is quickly becoming a popular outlet for selling handmade crafts. Attract an audience by sharing captivating product images with your instagram profile, then accept bids and purchase requests in the comments. Instagram is also a great way to attract local shoppers to items for sale in physical locations.
Craft fairs aren’t the only local events where artisans can sell their handmade goods. Check out local music events, carnivals, county fairs, trade shows, and hobbyist festivals for the opportunity to set up a vendor booth selling crafts. You are sure to meet a large audience of ready-to-buy consumers.
12. Home Parties
Shopping parties remain a popular way to sell virtually anything directly to consumers. Plan handmade parties at your friends house and ask them to invite all their friends and family. Not only will you sell your crafts, but you’ll acquire customers who are sure to buy more for years to come.
13. Art Galleries
Many art galleries exist for artists to display their creations for sale. While it’s easy to associate art galleries with fine art, some offer a variety of handmade products, including handmade toys, home decor, or furniture.
14. Handmade Amazon
Amazon offers its own craft market where crafty entrepreneurs can sell their handmade goods. Sell crafts on Amazon handmade, just apply to sell your specific handmade items and create a professional selling account, which costs $39.99 per month. This fee is waived for artisans authorized to sell on the Amazon Handmade platform.
Looking for more ideas for marketing your crafts to an online audience? With Shopify’s free trial, sellers can create an e-commerce store to sell their handmade products. The platform provides small business owners with all the training, tools, and support they need to successfully launch an online business. For as low as $29 per month, sellers can continue to use Shopify and avoid additional transaction fees.
The global online marketplace provides an outlet for countless artisans to sell their handicrafts. From jewelry and clothing to furniture and home decor, all types of handmade items are sold on Etsy. While it’s a great place to profit from selling crafts, Etsy charges a percentage of every sale made on the platform.
Which handmade items sell best?
You don’t know what handmade products to make for your small business. Consider which products are selling the best. Some of the top-selling crafts include handmade jewelry, wood-fired items, crochet products, artwork, and personalized gifts.
Where is the best place to sell handmade products?
Online marketplaces remain the best places to sell handmade goods in 2022. Whether you’re using a new platform or one of the most popular social networks, online marketplaces offer sellers low overhead, lots of customization options and a ready-to-use audience. Choose from e-commerce solutions like Etsy, Amazon Handmade, and Facebook Marketplace.
Can you sell handmade items from home?
You can sell handmade items without ever leaving the comfort of your home. Crafters can market their wares on online marketplaces like Etsy and Amazon Handmade, or they can create their own storefronts to sell wares using software solutions like Shopify.
Where can I sell my crafts locally?
Prefer to sell your crafts locally? Some entrepreneurs may prefer to open their own stores, but many artisans choose to sell to local customers by setting up vendor stands at local festivals, craft fairs and flea markets. Artisans can even offer their products wholesale to other local traders. No matter where the sales come from, they all contribute to the success of a craft business.
Image: Envato Elements
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